The 21 Ambassadors is a way for the bicycle community to directly support the urban cyclist. The bicycle industry has always been willing to support race teams and fitness minded enthusiasts with race and event support. With the continued growth in the amount of people using their bicycles solely as a means for transportation we hope to create a new model for our community and our industry. The 21 Ambassadors is a team for the urban cyclist, a band of commuters whose intent is to support the commuter and urban cycling community. Think of them as a race team with out the race need, yet riders who are no less enthusiastic about riding their bicycles.
Why 21? A program like this is not inexpensive and limiting the team size helps to make sure we will always have supplies on hand for our Ambassadors. We went with 21 because 21st Avenue Bicycles was integral in developing this project.